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"Champions aren't made in gyms. Champions are made from something they have deep inside them - a desire, a dream, a vision. They have to have last-minute stamina, they have to be a little faster, they have to have the skill and the will. But the will must be stronger than the skill."
Muhammed Ali
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Manchester United reassert financial dominance
 Manchester United is set to announce a record gross turnover of £245 million for the year to June 30, 2007.
The figures will be confirmed on Thursday night, when the club is expected to report over £200 million turnover from its "core football activities", eclipsing figures announced by Premier League rival Arsenal. The north London club posted a record-breaking turnover... 
Kingfisher ends Toyota F1 deal early
 Kingfisher Airlines has ended its sponsorship of the Toyota F1 team by mutual agreement with immediate effect bringing an end to the contract one year early.
This decision allows Dr Vijay Mallya, the chairman and CEO of Kingfisher Airlines, to focus his Formula One activities on the Force India team - which has previously raced under the names of Jordan...
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This fall has once again provided enough food for thought and so will this winter issue. This issue is marked by one central theme and two of the world’s biggest events, namely the UEFA EURO and the Olympic Games, which are both discussed in detail in 2007’s fourth and final issue. The central ‘theme’ is sponsorship, as this issue features four articles on the topic. The first of
these articles is an in-depth look at Europe’s sponsorship industry, which is now worth €7,785 million having grown by 37% so far this decade.
I would once again like to express my sincerest gratitude to all the contributors to this issue.
May I take this opportunity to wish all our readers and contributors a very merry Christmas and a happy 2008!
Yours in sport,
Maaike Denkers
Chief Editor
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